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Source: canbhol.com.au |
This
course has provided many insights on the issues of publication and design.
As
a blogger, I have learnt that it is important for the blog to be well-designed
to engage the attention of the audience. The layout must be well designed in
order to ease the audiences’ reading paths (Kress and Van Leeuwen 1998). This
will encourage them to keep coming back for more postings. It is important to
understand that readers want prose that are well-written and designed
appropriately to accommodate reading on a screen (Shriver 1997). Blogs should
include typographic and spatial cues that are comprehensible. Audiences would
then be able to perceive and organize their thoughts based on the messages
shown on the document (Shriver 1997). The blog must not be too cluttered with
words and headings should be clear to ease reading. This same principle applies
with designing a print document.
References
Kress, G and Van Leeuwen, T 1998, ‘Front
pages: the critical analysis of newspaper layout’, Blackwell, Oxford,pp. 287
Schriver, KA 1997, ‘The interplay of words
and pictures’, Dynamics in document design: creating texts for readers,
Wiley Computer Pub., New York.
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